Legendary Marine was launched in 2001 in the Destin, FL market with a vision to deliver a truly legendary experience for boating enthusiasts in the Northwest Florida Panhandle. Our original owners brought together a championship blend of experience in both the hospitality and marine industries, with the concept of creating a world class dealership facility that offered a much higher level of professionalism and customer service than found in traditional boating circles.
As the vision unfolded, Legendary Marine gained significant momentum as boaters embraced the new facility, coupled with a pleasing sales and service experience. That driving focus on delighting the customer remains intact and has propelled the dealership to a nationally ranked Top 100 dealer status, along with earning a bevy of accolades throughout the region. For many sequential years, it has been voted "Best in Boat Sales & Service" by the readers of Emerald Coast Magazine and Destin Magazine, as well as "Finest Boat Sales & Service" by readers of the Northwest Florida Daily News. Legendary Marine has been distinguished for outstanding sales and service by many of its manufacturers across multiple product and segment disciplines, and won the coveted title of "Dealer of the Year" by Boat & Motor Dealer Magazine. Managing Partner Fred Pace attributes 100 percent of the dealership's widespread success to a highly committed team of professionals who share the founders' vision and work every day to deliver a legendary boating experience.
As the Destin location's success unfolded, so did exciting new opportunities for growth. Four additional dealership locations have come aboard over the years, including Fort Walton Beach, Panama City and Gulf Shores, AL, along with a Value Center that was launched in 2012 in Destin to accommodate select new boats, premium pre-owned boats, and consignment units.
In addition to boat sales, service and marina dealership locations, Legendary Marine has also expanded its operation and extended its brand in other endeavors.
Legendary Marine has emerged as one of the finest and most well respected boat dealerships in the nation, for good reason: its vision remains laser-focused on delivering a truly superior experience for its customers, in all aspects of its business.
In 2012, Legendary Marine was named #1 dealer in the Top 100, achieving the prestigious and highly coveted "Dealer of the Year" designation as voted by the editors of Boating Industry magazine!
Legendary Marine and its staff is poised for continued future growth, and all invite you to become a valued member of the Legendary Marine family!
Fred Pace is Managing Partner and Founder of Legendary Marine, named North America's #1 Boat Dealer in 2012 as voted by the editors of Boating Industry magazine. Under his direction and leadership, Legendary Marine has consistently earned top national and regional performance ranking, capping with this most recent pinnacle of achievement. Besides the coveted 'best dealer' award for the U.S. and Canada, Legendary Marine is an eight-time consecutive Boating Industry Top 100-ranked dealership, former recipient of Boat & Motor Dealer magazine’s prestigious annual “Dealer of the Year” designation, ten-year “Best of the Emerald Coast” winner for boat sales & service, two-time recipient of “Finest on the Emerald Coast for Boat Sales and Service” by the readers of the Northwest Florida Daily News and most recently, winner of the BEST IN DESTIN magazine for boat sales and service.
Legendary Marine is the largest dealership on the Gulf Coast of Florida, with locations in Destin, Ft. Walton Beach and Panama City, FL, Gulf Shores, AL. Legendary Marine is the #1 Sea Hunt dealer in the nation and the #1 dealer for Everglades boats; the dealership also took home the #1 Regional Customer Service award this year for Cobalt Boats. The dealership consistently earns outstanding scores in third-party CSI (customer service index) rankings.
Prior to assuming the helm at Legendary Marine in 2001, Fred managed Adventure Marine with locations in Ft. Walton Beach and Key Largo, FL for 10 years. Additionally, he managed the sales operations for Marine Centers of California with seven stores between San Diego and San Francisco in 1998 and 1999. After a successful sale of the Marine Center stores to Olympic Marine, Fred was hired as Dealer Development Manager in 2000, primarily directing the training efforts of existing Proline and Donzi dealers. His career also includes multiple years in automotive sales management.
Fred is tapped regularly for media feedback on marine industry initiatives and developments, serves on panels at key industry events and has participated as an expert dealer representing the marine division in two national conferences for GE Finance.
Legendary Marina Management is a third-party marina management division that handles turnkey marina operations for private organizations or owners. Legendary Marine Management is substantially expanding its third party marina portfolio with marina properties in choice major markets.
Legendary Yacht Club is a private full service yacht club facility on site at Destin, FL available exclusively for yacht club members who own their dry slip space. The Legendary Yacht Club houses the ship's store, Mid Bay Powerboat Rentals, private restrooms with showers and locker rooms, an infinity style swimming pool, plus private bar, lounge and member's club suite.
Legendary Marina Transport is a full service marine transport company with its own trucks and tractors used to haul boats for Legendary Marine customers and other boat owners, brokers or transport companies.
Legendary High Performance is a specialized service division launched in 2011 to focus exclusively on the high performance market.
The dealership has also opened Mid Bay Powerboat Rentals which offers a full fleet of pontoons, dual consoles/fishing boats, kayaks and paddleboards.
Experience the best new boating club on the Emerald Coast featuring brand new Cobalts, Hurricane and Sea Hunt boats! Right now, charter memberships are available at special introductory pricing!